This is a demo with sample data, rendered with the same charts as the real dashboard — pricing, advertising, four sales channels, integrity rules and buy-side monitoring. Get started to see your real inventory.

Colorful Pricing Dashboard

Traffic & Revenue

1.84%

Sales / real session, 30d

0.92%

Sales / raw session

6,412

Real sessions, 30d

12,847

Raw sessions

73%

Buybox win rate

118

Units sold, 30d

⚠️ Products Without Cost

Products Missing Cost Information
SKU Product Qty Price Cost Action
CVR-BOWIE-ZIGGY
B00004Y6M1 🔗
Ziggy Stardust (1st UK Pressing) - David Bowie... 2 $89.99
CVR-DOORS-DEBUT
B000002GXH 🔗
The Doors (Mono 1st) - The Doors... 2 $199.99
CVR-JAZZ-SAMPLER
B00006J9QZ 🔗
Jazz Sampler Vol. 3 - Various... 14 $7.99

📦 Inventory Valuation

View Inventory & Snapshots
Total Tracked Inventory Value

$186,412.88

⚠ 12 SKU(s) missing cost — excluded from value
Total SKUs:
1,247
Total Units:
3,486

Retail Value: $312,940.15
Margin: $126,527.27 (67.9%)
30-Day Valuation Trend
💰 Top 5 Products by Inventory Value (Cost Basis) View all
Product Qty Unit Cost Total Value Retail Value Margin
CVR-BEATLES-BUTCH
Beatles - Butcher Cover (Mono)...
1 $800.00 $800.00 $2,499.99 $1,699.99
(212.5%)
CVR-VELVET-BANANA
Velvet Underground & Nico...
1 $320.00 $320.00 $899.99 $579.99
(181.2%)
CVR-ZEPPELIN-I-PR
Led Zeppelin I (Promo)...
1 $275.00 $275.00 $749.99 $474.99
(172.7%)
CVR-FLOYD-PIPER
Piper at the Gates of Dawn...
1 $210.00 $210.00 $599.99 $389.99
(185.7%)
CVR-SWIFT-1989
1989 - Taylor Swift...
127 $9.50 $1,206.50 $4,252.73 $3,046.23
(252.5%)

Dark Side of the Moon - Pink Floyd

SKU: CVR-FLOYD-DSOTM ASIN: B00004Y6QN Condition: New

12 in stock BuyBox Owner
demo — controls disabled

Every product you import starts on No strategy. Nothing reprices until you pick one, and a rule that can’t find its competitor price holds rather than inventing one.

optional — a hard floor is yours to set, not a default we impose
Per-channel pricing

A channel’s competition is its own. Run a different rule on each one — undercutting can work on eBay while Amazon rewards holding the Buy Box.

ChannelStrategyMatched againstPrice
Amazon Match Buy Box Buy Box $49.99 $49.99
eBay Undercut lowest (same cond. + fulfilment) lowest eBay ask $47.25 $47.24
Walmart Match lowest (same cond. + fulfilment) lowest Walmart offer $52.90 $52.90
Shopify — our own storefront: no competing offer to read $49.99

A channel with no usable competitor number is left alone — it keeps the catalogue price rather than guessing. Leave every channel unset and one price still governs all four, exactly as before.

$49.99

Our Price DB

$49.99

Shopify Live
✓ synced

$49.99

Our Amazon Listing
✓ synced

$49.99

Amazon Buybox
(ours)

$52.90

Competitor Price

$47.25

eBay Market active asks
12 active · median $54.99

$46.10

FOEP

$2,349.53

Sales (30d)
(47 units)

34,232

Sales Rank

6

Competitors

73%

BuyBox Win (6d)
(142 checks)
Daily Traffic & Sales

SessionsAd ClicksAd SpendSales 30 days · ▲/▼ markers are algorithmic price changes with reasons

Price History

Our PriceCompetitor LowBuy Box 10-minute-resolution data, shown daily · the drop→hold→raise→raise arc is the demand algorithm at work

Sales & Rank

Revenue barsBest Seller Rank (inverted — up is better)

Market History

eBay low / medianAmazon competitor & Buy BoxDiscogs loweBay depth asking prices across every channel we watch

Pricing Decision Log

Date Decision Reason Old Price New Price
SPIKE_RAISE sessions_7d=234 (5x median) $45.99 $49.99
SALES_RAISE units_sold_30d=47 (+3 since anchor) $42.99 $45.99
HOLD — $42.99 $42.99
NO_SESSION_DROP 0 sessions for 5 days $45.25 $42.99

Sales Breakdown (Organic vs Ad-Driven)

7 Days 30 Days 90 Days 365 Days
Total Units 13 47 121 402
Total Revenue $639.87 $2,349.53 $5,687.79 $17,494.02
Organic Units 10 38 97 334
Ad-Driven Units 3 9 24 68
$47,291
Total Revenue (30d)
$23,645
Total Cost of Goods
50.0%
Gross Margin
1,247
Active SKUs

Top 5 Most Profitable SKUs

SKU Product Revenue Cost Margin Margin %
CVR-BEATLES-BUTCH Beatles - Butcher Cover (Mono) $2,499.99 $800.00 $1,699.99 68.0%
CVR-FLOYD-DSOTM Dark Side of the Moon - Pink Floyd $2,349.53 $1,175.00 $1,174.53 50.0%
CVR-BEATLES-ABBEY Abbey Road - The Beatles $1,892.57 $903.00 $989.57 52.3%
CVR-FLEETWOOD-RUM Rumours - Fleetwood Mac $1,596.62 $760.00 $836.62 52.4%
CVR-VELVET-BANANA Velvet Underground & Nico $899.99 $320.00 $579.99 64.4%

Profit Analysis — CVR-FLOYD-DSOTM

$2,349.53
Revenue (30d)
$1,175.00
Cost of Goods
50.0%
Gross Margin
$394.72
Amazon Fees

Cost Breakdown

16.8%
Amazon Referral Fees
avg. across all SKUs
$1.00
Shipping / Unit
FBA average
2.0%
Return Drag
return rate impact on margin
$0.50
Packaging / Unit
mailer + insert
All 247 Raises 89 Drops 34 Holds 124
Time SKU Product Decision Reason Price Change
CVR-FLOYD-DSOTM Dark Side of the Moon SPIKE_RAISE sessions_7d=234 (5x median) $45.99 → $49.99
CVR-BEATLES-ABBEY Abbey Road SALES_RAISE units_sold_30d=43 (+5 since anchor) $39.99 → $43.99
CVR-NIRVANA-NEVER Nevermind HOLD within threshold, no change needed $34.99 → $34.99
CVR-QUEEN-NIGHT A Night at the Opera SALES_RAISE units_sold_30d=31 (+4 since anchor) $35.99 → $39.99
CVR-ZEPPELIN-IV Led Zeppelin IV NO_BUYBOX_DROP lost buybox to competitor at $36.50 $39.99 → $36.25
CVR-FLEETWOOD-RUM Rumours HOLD steady demand, price optimal $42.00 → $42.00
CVR-BOWIE-ZIGGY Ziggy Stardust NO_SESSION_DROP 0 sessions for 7 days $89.99 → $84.74
CVR-HENDRIX-AXIS Axis: Bold as Love HOLD collector item, price floor set $449.99 → $449.99
CVR-DOORS-DEBUT The Doors (Mono 1st) NO_SALE_DROP 0 sales in 14 days $199.99 → $189.99
CVR-SWIFT-1989 1989 - Taylor Swift SPIKE_RAISE sessions_7d=312 (4x median) $28.99 → $33.49
+$2.87
Avg. Price Raise
across 89 raise actions
-$4.12
Avg. Price Drop
across 34 drop actions
124
Holds (No Change)
50.2% of decisions

Advertising

Campaigns the system builds itself, and a per-product answer to “why is this not serving?”

412

Products advertised

1,184

Exact keywords

$0.02

Bid floor

18.4%

ACOS 30d

63

Not serving

27

Negated terms 30d

Ad Program — campaigns built per product

Every product gets its own ad group. Every keyword must carry a word from the artist, a word from the album, and the format word — never artist-only, never album-only. Match type is EXACT, and one campaign per physical format negates the others.

Ad groupKeywordMatchBidImpr 30dClicks
Pink Floyd — Dark Side of the Moonpink floyd dark side of the moon vinylEXACT$0.028,41237
Pink Floyd — Dark Side of the Moondark side of the moon vinylEXACT$0.023,90418
Nirvana — Nevermindnirvana nevermind vinylEXACT$0.026,12029
Fleetwood Mac — Rumoursfleetwood mac rumours vinylEXACT$0.0200

No traffic — two different problems

A listing nobody views and a listing people view but whose Buy Box we never hold are not the same failure, so they are not the same list. Both carry the advertising evidence that usually explains the first.

SKUSessionsAd imprClicksBidAd status
CVR-FLEETWOOD-RUM000—no_ad_group
CVR-QUEEN-NIGHT000$0.02targeting_never_served
CVR-HENDRIX-AXIS02,1400$0.02serving_no_clicks
CVR-VELVET-BANANA000$0.02ad_group_paused
CVR-BEATLES-BUTCH000—listing_not_buyable

Every row carries the nightly diagnosis, so “no traffic” is never a dead end: no_ad_group, ad_group_paused, bid_floor, targeting_never_served, serving_no_clicks, no_buybox, weak_buybox, ads_ineligible_policy, listing_not_buyable.

Cannibalization

Two of your own ad groups bidding on the same term push your own cost up. The system finds the overlap and names both sides.

TermGroupsWasted 30d
pink floyd vinyl3$14.20
beatles vinyl record2$6.85

Search terms — word-level negation

Spend that never converts is negated by the word that caused it, not just by the whole phrase.

WordClicksOrdersSpend
poster640$1.28
t-shirt410$0.82
cd370$0.74

One record, four marketplaces

One on-hand balance, one identity, and a price per channel that answers that channel’s competition.

1,247

SKUs

1,102

On Amazon

1,247

On Shopify

884

On eBay

431

On Walmart

0

Oversells 90d

The same SKU, priced per channel

ChannelListingStrategyTheir lowOur priceQty
AmazonB00004Y6QNMatch Buy Box$49.99$49.9912
Shopifydark-side-of-the-mooncatalogue price—$49.9912
eBay296412887301Undercut lowest$47.25$47.2412
WalmartCVR-FLOYD-DSOTMMatch lowest$52.90$52.9012

Quantity is one number, decremented on whichever channel sells first, so twelve records can never become thirteen orders. A channel with no competitor number keeps the catalogue price rather than guessing.

Listing creation

Publish a verified record to all four from one place. eBay taxonomy and item aspects are resolved for you; Walmart is set up by UPC match.

StageItems
Awaiting identity approval14
Approved · queued to publish31
Published 30d118
Blocked · brand gated6

One product, many identifiers

The same pressing can carry several ASINs and a different SKU in each warehouse. Matching them is a reviewed decision, never an automatic string compare.

QueuePending
SKU equivalence9
Equivalent ASINs23
Walmart match review17
Vinyl matches (Discogs)42

Quality & operations

The rules the system must keep, measured every day — and the short list of calls it deliberately leaves to a human.

Integrity rules

Each rule names what enforces it and what today’s count is. Every one targets zero — anything else is a defect the database should have refused. A rule that fails to measure records nothing, never a reassuring zero.

RuleEnforced byTodayTarget
one_row_per_skuunique index00
price_at_or_below_ceilingtrigger00
price_at_or_above_operator_floortrigger00
floor_has_origincheck constraint00
quantity_mirror_matches_truthnightly reconcile00
sellable_not_pushed_as_zerooutbox guard00
amazon_live_offer_unregisteredlisting sweep20
capped_channel_stuck_after_salepost-sale check00

Account health

Amazon’s performance metrics and policy flags, grouped by type, with what to do about each — and flags on items you don’t sell kept separate.

Account statusHealthy
Order defect rate0.4% / 1.0%
Late shipment rate0.9% / 4.0%
Policy violations open3

Ops Desk

One queue of judgment calls the automation declines to make on its own, most valuable first.

Identity approvals14
Cost missing · sold recently3
Price review · large move7
Re-list queue11

Sale verdicts

Every sale is graded after the fact against profit and speed, so a pricing rule is answerable to outcomes rather than opinion.

SKUSoldProfitDays heldVerdict
CVR-FLOYD-DSOTM$49.99$18.4022Good sale
CVR-SWIFT-1989$34.99$6.104Fast, thin
CVR-JAZZ-SAMPLER$12.00−$2.30411Capital recovered

What to buy next, and how to undo a mistake

Pricing decides what your stock is worth. These two decide what stock you have.

Buy opportunities

New and limited releases on stores you have confirmed, that you don’t carry yet — with the resale evidence already attached, so the buy decision is not a guess.

ReleaseSourceCostAmazon loweBay lowPopularityStatus
Artist A — Album (Clear)Confirmed retailer$32.00$61.99$58.0074In stock
Artist B — Album (Splatter)Artist store$28.00$49.99$47.5061Low stock
Artist C — Album (Green)Confirmed retailer$30.00—$44.0055Sold out

Confirmed stores are watched on a schedule; new drops, restocks and sell-outs are pushed to your Discord as they happen, so a limited pressing is not missed overnight.

Colorful Back Up

Version history for your Shopify store. Every change is kept, every restore is previewed before it is applied, and anything applied can be reverted.

1,247

Products tracked

38,904

Versions kept

12

Resource types

2m ago

Last backup

Products, collections, pages, blogs, policies, metafields, themes and theme assets. See Colorful Back Up.

Every page in the app

All 43 screens your dashboard ships with, straight from the app’s own page registry — so this list is never out of date.

Every day
  • Account Health
    Amazon's performance metrics and policy flags, grouped by type, with what to do about each; flags on items you don't sell are separated out.
  • Home
    Today's health at a glance: the Needs Attention feed ranks what to act on; everything below it is reference.
  • Ops Desk
    The daily operator worklist — one queue of judgment calls the automation deliberately leaves to a human.
  • Quality
    Every rule the system must keep, what enforces it, and today's count. Integrity rows must read zero; anything else is a defect the database should have refused.
Pricing
  • Buy Box Audit
    Listings not winning the Buy Box, most overpriced first, with the gap to the winning price.
  • Competition
    Your live offers next to each channel's low and the Buy Box holder per listing; the Price gaps view ranks them by distance from the floor.
  • Price Audit
    Prices that look inconsistent between your channels or against their own history.
  • Price Changes
    Every automatic price change, newest first: drops with why and how much, raises with whether Amazon and Shopify verified them.
  • Price Gaps
    Listings priced far from their competitor — big gaps mean money left on the table or a wrong-product match to reject.
  • Price Review
    In-stock SKUs whose price looks wrong (placeholder, twin gap, traffic without sales, below cost). Select rows to change their pricing strategy.
  • Pricing Actions
    Preview and queue a manual price change on a segment, and purge stale outbox rows. The repricer's own decisions are under Price Changes.
  • Pricing Rules
    Per-SKU strategy, floors, and ceilings — what the repricer is allowed to do to each item.
  • Re-list Queue
    SKUs torn down from a wrong listing, waiting to be listed again on the right one.
  • Squeeze
    In-stock SKUs ranked by the odds of a profitable supply squeeze (RIDE, WATCH, DITCH). Reached from the Needs Attention feed; act on the product page.
Sales & profit
  • Data Explorer
    Ad-hoc sortable views over the whole catalog — presets on the left, or build your own filter.
  • Inventory
    Stock levels: the last copies (1–2 units) and overstock (20+ units) with 30-day traffic and sales, plus what stock on hand is worth and the period-end closes.
  • Not Selling
    In-stock items that are not selling, by reason: no views, views without a sale, views just started, or a price that looks wrong (Price review).
  • Profit
    Revenue minus fees, shipping, and cost per SKU, or by month and strategy (profit per sold SKU, turns, floor compliance). Profit, not units, is the number here.
  • Sale Verdicts
    Grades each sale against profit, source stock, competitors, and recent history so pricing doctrine can be measured.
  • Sales History
    Every recorded sale across channels. History starts Oct 2025 — older sales exist but are not recorded here.
Inventory & identity
  • ASIN Matches
    Link each SKU to its Amazon listing so prices and Buy Box data attach to the right product.
  • Buy Opportunities
    New and limited items on confirmed artist stores that you don't carry — the drops worth buying before they sell out. Confirm the stores in the Artist stores view.
  • Costs
    Which in-stock SKUs have a cost and where it came from, the proposed fills from the order sheet to approve, and the ones you must enter by hand.
  • Crate Image QA
    Review featured images that fail square-tile geometry or VLM quality checks, then approve a future crop or dismiss the flag.
  • Equivalent ASINs
    Same pressing, different Amazon listing ('twins') — confirmed twins feed cross-listing price evidence.
  • New Listing Review
    Verify order-sheet SKUs, exact Discogs pressings, warehouse identity, and duplicate warnings before any channel listing can be created.
  • SKU Equivalence
    Review pairs that may be the same physical item under different warehouse SKUs; only your confirmation creates an identity alias.
  • Vinyl Matches
    Confirm which exact Discogs pressing each SKU is — color and variant define the pressing, and comps depend on getting this right.
  • Walmart Match Review
    Approve exact Walmart catalog matches by UPC or reject reused barcodes and wrong pressings before any offer is created.
  • eBay Comp Matches
    Review which eBay listings count as comparable to yours — bad matches poison price evidence.
Traffic & ads
  • Ad Cannibalization
    Where paid clicks may be replacing sales you would have gotten free.
  • Ad Coverage
    Amazon's measured ad coverage and the known listing populations on eBay, Walmart, and Shopify where ad telemetry is not yet integrated.
  • Ad Optimizer
    Per-keyword bids and the controls to change or pause them. For the program-level picture see Ad Program.
  • Ad Program
    What the ad research found, what it costs and earns now, and the next move — start here; the pages below are drill-downs.
  • Experiments
    Every bid change ever made and its before/after readout, whichever page started it.
  • Search Terms
    Every search term shoppers typed before clicking, with spend and sales, plus word-level negation.
Alerts
  • Alerts
    Triggered, acknowledged, and resolved alerts live here, with rule, SKU, status, and time-window filters for reviewing operational issues.
Colorful Back Up
  • Backup
    Backup snapshots, alerts, and read-only settings live here, alongside recent jobs and resource totals.
Channels & tools
  • Usage
    What actually gets opened and clicked — the evidence for making the most-used things easiest to reach.
  • Walmart Sync
    Dry run of the Walmart takeover: the price and quantity it would push per managed listing, plus the needs-review list.
  • eBay Listings
    Shopify products staged for eBay — preview, approve, publish.
  • eBay Opportunities
    In-stock, Discogs-confirmed SKUs not yet on eBay, ranked by expected eBay net after fees and cost.
  • eBay Sync
    Push status per eBay listing — anything erroring here has frozen prices until fixed.

This is sample data. See your real inventory in minutes.

Connect your Amazon or Shopify account and import your catalogue. Every product arrives with pricing off — nothing moves until you choose a strategy.

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